How we work
A Google Ads strategy built on geo-targeted landing pages for a regulated UK hair-transplant clinic, aimed at one outcome: free consultation bookings from high-intent searchers.
Hair Transplant Partners UK is a CQC-regulated hair restoration clinic in St Albans, Hertfordshire, offering Sapphire FUE and DHI procedures with free online consultations across the UK. Their pitch is a strong one: results that undercut the Turkey market while keeping everything local, regulated and backed by full aftercare. DAX Studio runs their Google Ads, not their website, with one job: turn high-intent search into booked consultations.
Hair transplants are a fiercely competitive, high-value niche. Clicks are expensive, the Turkey market is loud, and a man searching in London is in a very different mindset to one comparing techniques or weighing up cost. Generic ads pointing at a generic page burn budget fast. The campaign needed to match each searcher to exactly the right message.
Dedicated pages for London, Chiswick and St Albans, plus a ‘vs Turkey’ comparison, so each searcher lands somewhere built for what they actually typed.
Procedure options with transparent pricing, trust signals like CQC regulation and 15+ years of experience, a clear six-step breakdown, aftercare detail and FAQs that tackle cost and recovery head on, all funnelling to one booking.
Spend focused on high-intent searches around pricing, location and technique comparisons, sending the right traffic to the right page by geography and intent.
Every pound of budget pointed at one measurable outcome: free consultation bookings.
Hair Transplant Partners UK has a Google Ads engine matched to how people actually search for a transplant: by place, by procedure and by price. Instead of one generic page catching everyone and converting few, each high-intent searcher lands somewhere built to answer their exact question and book a free consultation, at a regulated UK clinic rather than a flight to Turkey.